schema markup

Schema Markup

Schema markup, once added to a webpage, creates a “rich snippet.”
– An enhanced description appears in the search results.
All of the leading search engines, including Google, Yahoo, Bing, and Yandex, support the use of microdata.

The real value in schema is that it can provide context to a webpage and improve the search experience.

No evidence adding schema has any influence on SERPs.

Schema Markup Generator (JSON-LD)

Use this Schema.org structured data generator to create JSON-LD markups, including all of the required item properties and more. 

What Is Schema Used For?

  • Businesses and organizations
  • Events
  • People
  • Products
  • Recipes
  • Reviews
  • Videos

If you find adding schema to a page intimidating, you shouldn’t. Schema is actually quite simple to implement.
If you have a WordPress site, there are several plugins that will do this for you.

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